ONLINE MASTERCLASS ON PERFORMANCE MARKETING AUDIT
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ONLINE DIGITAL MARKETING FUNDAMENTALS PROGRAM

 

OVERVIEW
To elevate your learning in the fundamentals of digital marketing, we have created a promo bundle for highly-attended Online Digital Marketing Fundamentals Program and newly launched Online Masterclass on Performance Marketing Audit!

These programs are complementary and will give you an end-to-end and intensive learning experience on the different owned and paid digital marketing platforms that make up your digital marketing plan as well as how to measure, monitor, and track your desired results.

HIGHLY RECOMMENDED FOR
Any individual who wants to learn the essentials of digital marketing and performance marketing. Students will get updated with the latest tools and techniques in specialized fields of digital. These programs are beginner-friendly to deep-dive on particular digital marketing skills.

PROMO BUNDLE OFFER
GET 2 PROGRAMS FOR ONLY $556.80*
Reserve your slot today by clicking “ADD TO CART”!
*Displayed rates are converted based on an estimated exchange rate. Final amounts may differ. Local 12% VAT will apply.

DIGITAL MARKETING FUNDAMENTALS PROMO BUNDLE

STARTS AUG 12, 2020

GET UP TO 40% OFF FOR 2 PROGRAMS!

ONLINE MASTERCLASS ON PERFORMANCE MARKETING AUDIT

Start your learning with a beginner’s crash course in performance marketing.

By the end of the 2-half day online program, the students will be able to evaluate their performance marketing capabilities based on various technical and strategic criteria.

  • Access to connect, consult, ask questions, and learn about a specialty class directly from the Masters, who are the best-of-the-best subject matter experts known to be highly experienced in the industry
  • Evaluate the alignment between your desired performance outcome and your identified key success indicator/s
  • Evaluate the relevance and accuracy of the metrics being monitored in relation to the desired performance
  • Evaluate the ability to formulate hypotheses or assumptions for testing
  • Evaluate the set-up and quality of multiple digital touchpoints
  • Evaluate the set-up, naming, and usage of UTM/campaign URLs
  • Evaluate the set-up and usage of Google and Pixel tags
  • Evaluate the clarity and usability of the naming conventions employed in tracking ads, events, and campaigns

DATES:

BATCH 1: Aug 12, 19 (2 Wed)

TIMES:

  • 13:00 – 17:00 Philippine Time (PHT) (UTC +8)
  • 13:00 – 17:00 Singapore Time (SST) (UTC +8)
  • 12:00 – 16:00 Indonesia Time (WIB) (UTC +7)
  • 12:00 – 16:00 Vietnam Time (ICT) (UTC +7)
  • 11:30 – 15:30 Myanmar Time (MMT) (UTC +6:30)
ONLINE DIGITAL MARKETING FUNDAMENTALS PROGRAM

Enrich your learning with a fully comprehensive digital marketing course to explore new digital strategies and executions!

By the end of the 4-day online program, you will be able to create an effective digital marketing strategy and plan.

  • Identify the various roles of digital and how they apply in the customer journey
  • Use digital tools for deriving a consumer insight analysis
  • Craft a digital blueprint that shows how the brand synergizes its digital assets
  • Identify the function of social media, videos, email, SEO, website, SEM, and digital media in the customer journey and how to optimize a strategy for each
  • Recognize how to integrate mobile into your digital marketing strategy
  • Identify the different platforms where brands could play in E-Commerce
  • Identify the function of CRM throughout the funnel and its impact on the strategy
  • Identify emerging marketing channels and platforms and the role they’ll play in the years to come
  • Introduce the measurement framework and its strategic importance in digital
  • Identify the best practices on how to pitch a digital marketing plan to decision-makers

DATES:

BATCH 46: Aug 15, 22, Sep 5, 12 (4 Sat)

TIMES:

  • 09:30 – 18:30 Philippine Time (PHT) (UTC +8) 
  • 09:30 – 18:30 Singapore Time (SST) (UTC +8)
  • 08:30 – 17:30 Indonesia Time (WIB) (UTC +7)
  • 08:30 – 17:30 Vietnam Time (ICT) (UTC +7)
  • 08:00 – 17:00 Myanmar Time (MMT) (UTC +6:30)

LEVEL-UP YOUR DIGITAL SKILLS TODAY!

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